Job Detail: Marketing Communications Manager

Our well-known client in the health and beauty industry located in the Vaughan, ON area, is looking to add 2 Marketing Communications Managers to their growing company. If you are detail oriented, a self-starter and very passionate about developing campaigns that drive business impact, then this role is for you!

The Perks:

• competitive salary
• full benefits
• RSP contributions
• bonus
• paid parking
• gratis program + free new product launch products
• gym/recreation membership
• growth opportunities

The Role:

• Manage external resources and agencies (PR, Social, Paid Media)
• Detailed budget development, management and reporting
• Communication strategy development in partnership with brand team
• Monthly, quarterly and annual KPI reporting and presentations
• Develop effective PR strategies, tactics and calendars that meet brand goals.
• Set annual and monthly budgets with PR agencies
• Review and influence monthly pitch calendars ensuring that product mix aligns with brand goals
• Develop effective influencer campaign strategies - both organic and paid - that drive brand goals
• Develop Influencer Ambassador programs. Manage Influencer partnerships and contract negotiation
• Manage content development process
• Monitor trends in Social Media tools, applications, channels, design and strategy
• Create, curate, develop and manage content (digital images, photography, video and copy)
• Oversee design for social media platforms (ie: design of Instagram, Facebook, Pinterest, Snap Chat, YouTube, Twitter, Blog, etc.)
• Strategize, conceptualize and manage promotions and Social ad campaigns
• Strategize, conceptualize and manage traditional media campaigns (e.g. print, broadcast, digital, etc.)
• Develop and curate relevant content calendars
• Analyze, review, and report on effectiveness of campaigns in an effort to maximize results
• Employ a strategy for capturing customer online reviews. Monitor online ratings and respond accordingly

You Bring:

• 3-5 years of Marking Management experience
• Self-motivated and able to work independently as well as part of a team in a fast-paced environment with changing priorities
• Entrepreneurial by nature
• Strong project management skills
• Strong analytical skills to guide business strategy decisions
• Bachelor's degree or equivalent experience

Apply